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Set up a Video Contest mechanism
Updated over 2 months ago

Description

Players submit the URL link of their own video(s), vote for their favourite video and/or comment on it. At the end of the game, reward players' commitment by drawing lots among all the participants, or by selecting a winning video from a panel of judges set up for the occasion. You can also award the prize to the player whose video receives the most votes or comments. Test this mechanic.

💡 Tip: if you'd rather put your own videos online and have your participants vote on them, we also recommend the ‘Fan's choice video’ mechanism.

Configuration stages

The Video Contest consists of the following sections:

  • Settings: to set the general parameters of your campaign.

  • Home screen: to import the legal documentation for your game (rules, privacy policy, etc.) and configure the home page.

  • Registration form: to choose the fields for your form and set its design parameters.

  • Concept: to define the parameters of the game and its design, export the entries and manage the monitoring of your campaign (moderation, prize draws, etc.). This article will focus on this section in particular.

  • Publication: to activate and distribute your campaign to your audience.

To see the different options available for each section, we recommend that you read the articles associated with them.

Video contest design

Before getting started, we recommend that you read this article, which explains the basics of creating graphics on Socialshaker: Creating the graphics for your campaign.

As with all the other mechanics, you can choose between using the templates provided or importing your own template. If you choose the latter option, you will need to create the following elements for this mechanic:

  • Campaign background (1920x1080px recommended).

  • Desktop home page background (810x700px recommended) and Mobile home page background (480×710px recommended).

  • Desktop (810x700px recommended) and Mobile (480×710px recommended) form page background.

  • Video Gallery background (810x700px recommended) - no Mobile image for this background, it will be resized automatically.

  • Image for sharing on social networks (810x700px recommended).

  • Background for the ‘Send page’ (810x700px recommended) - no Mobile image for this background, it will be resized automatically.

  • Background for the ‘Media View Page’ (810x700px recommended) - no Mobile image for this background, it will be resized automatically.

Note that you can use the campaign background as the default background for all pages on Mobile by checking the appropriate box:


Concept stage

⚠️ Important: your participants will not be able to upload videos from their computer or phone - they will need to have the URL link for their video from a recognised host (Youtube, Dailymotion, Vimeo) or from Facebook.

For the latter, the link for the full-screen video will have to be taken, as in the example below:

Global settings

This module lets you set the following parameters:

  • Video upload limit per participant: you can decide the maximum number of videos that each participant can upload. If this number is reached, a pop-up message will appear to indicate this.

  • Participant votes: the voting option is enabled by default on this template, but you can always remove it by unchecking the appropriate box. You can also hide the number of current votes per video (so as not to influence subsequent votes, for example) and force a single vote per participant and per campaign to ensure credible results.

  • Activate moderation beforehand: by default, all uploaded videos will be visible in real time in the Gallery. If you want to be able to moderate them before publication, you need to uncheck this box.

It is not possible to deactivate the addition of comments by participants.

Limits

By default, each participant can play as much as they like in the campaign. To set up game limits, click on "Limit type ’ and choose one of the options below:

  • limit by day

  • limit by campaign

  • limit by IP

You must then enter a number corresponding to the desired limit - don't forget to change it in the text that will be displayed to the participant if they reach this limit.

You can also limit the maximum number of participants in a Video Contest campaign. Set this number in the "Limit on total entries ’ field - you can also change the text that will be displayed to all participants who try to play after this limit has been reached.

✍️ Note: the text page that is displayed when a limit is reached will use the same colour codes as your Menu (defined background colour + white text).

Moderation

If you have deactivated moderation beforehand (see paragraph above), you will need to check all the videos uploaded to your campaign and check whether or not they can be accepted. This will protect you from uploading videos that may be deemed offensive or inappropriate in the context of your game.

💡 Tip: you can add a collaborator via Team who will be solely responsible for moderating your media.

To moderate your videos:

  • Open the ‘Moderation’ module

  • Select a video and click on the preview thumbnail in the ‘Content’ column to view a larger version with the information (or on ‘View participation “ in the ”Actions’ button).

  • Depending on its validity, click on ‘Actions “ and choose ”Hide’, ‘Delete “ or ”Make visible’. The action is taken in real time on your campaign.

  • Select another video and repeat the process.

Note that you can also moderate comments on a video by clicking on the corresponding action in the ‘Actions’ button.

Data export

You can export 6 types of file containing participation data:

  • Participants export: includes the data of all participants in your campaign. You'll find this either in the ‘List of participants “ module in the ”Mechanics’ section, or via the ‘Export and Tracking “ choice in the ”Actions’ button for your campaign in the Dashboard.

  • Newsletter participants export: includes only the data of subscribers to your newsletter if you have activated this field on the form. You'll find this via the ‘Export and Tracking “ option of your campaign's ”Actions’ button in the Dashboard.

  • Voter export: this only includes the data of participants who have voted on your campaign and the video(s) for which they voted. You will find this export in the ‘Voters list “ module in the ”Mechanics’ section.

  • Comments export: includes only the data for participants who have left a comment on your campaign and the video(s) for which they have commented. You will find this export in the ‘Comments list “ module in the ”Mechanics’ section.

  • Uploaded media data export: includes only the data of participants who have uploaded one or more videos to your campaign, a summary of the description of their video(s), the broadcast url and the total number of ‘likes’ and comments for the video. You will find this export in the ‘Media list “ module in the ”Mechanics’ section.

Defining the winners of a Video Contest

There are 3 ways of defining Video Contest winners.

1. By random drawing

This is the simplest method. It applies to all the participants in your campaign, whether they are voters and/or those who have added videos. To find out how to carry out a prize draw, we recommend that you read this article: The prize draw.

2. By the number of ‘likes

If you want to reward the participant who has received the most ‘likes’ for their video, export the ‘Media list’ file and follow the procedure described in the article on the prize draw (in ‘How to create your own prize draw’).

3. By the number of comments

If you want to reward the participant who has received the most comments on their video, export the ‘Media list’ file and follow the procedure indicated in the prize draw article (in ‘How to make your own prize draw’).

Q&A

Can I change the order in which videos are broadcast?

Participants can choose to display videos according to certain criteria using the ‘Sort by’ button:

If you would like to change the layout of your videos in the Gallery to obtain a personalised result, please contact us so that we can give you a quote.

Can published votes or comments be deleted?

It is not possible to delete votes or comments from a Video Contest campaign.

Can we create a Video Contest campaign on which we can upload both photos and videos?

This configuration is not possible at the moment.

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