Description
Launch a Secret competition, where participants are invited to find a mystery value. Reward players at the end of the game with a draw from all the participants. Test this mechanism.
Configuration steps
The Secret Price is made up of the following sections:
Settings: to determine the general parameters of your campaign.
Home screen: to import the legal documentation for your game (rules, confidentiality policy, etc.) and configure the home page.
Registration form: to choose the fields for your form and set its design parameters.
Concept: to define the parameters of the game and its design, export the entries and manage the follow-up of your campaign (e.g. prize draws or limitations).
Results: to let your participants know whether or not they have found the answer, and therefore whether or not they are entered in the prize draw.
Publication: to activate and distribute your campaign to your audience.
To see the different options available for each section, we recommend that you read the related articles.
Secret Price design
Before getting started, we recommend that you read this article, which explains the basics of creating graphics on Socialshaker: Creating the graphics for your campaign.
As with all the other mechanics, you can choose between using the templates provided or importing your own template. If you choose the latter option, you will need to create the following elements for this mechanic:
Campaign background (1920x1080px recommended).
Desktop home page background (810x700px recommended) and Mobile home page background (480×710px recommended).
Desktop (810x700px recommended) and Mobile (480×710px recommended) form page background.
Game page background (810x700px recommended) - no Mobile image for this background, it will be resized automatically.
Image for sharing on social networks (1200x630px recommended).
Illustration image (400x400px recommended)
Note that you can use the campaign background as the default background for all pages on Mobile by ticking the appropriate box:
Concept tab
General settings
In this section, you determine the mystery value to be found, and the number of attempts to find this value per participant.
Appearance
This module lets you import game backgrounds and customise the look of your texts and buttons.
You can then customise the editorial content, i.e. the message that appears on the screen after you've filled in the form. Just below this is the illustration image, which represents the product/good whose value is to be found.
You can then personalise the message that appears depending on whether or not the participant has found the right answer. Don't forget to confirm at the bottom of the page.
Shares
To find out how to share a Secret Price on social networks, we recommend you read this article: Share your game on social networks.
Random drawing
A prize draw is used to determine the winners of your game campaign. To find out how to draw lots on a Secret Price and what criteria are taken into account, we recommend that you read this article: Drawing prizes.
Limits
By default, each participant can play as much as they like on the campaign. To set up game limits, click on "Limit type ’ and choose one of the options below:
limit per day
limit by campaign
limit by IP
You must then enter a number corresponding to the desired limit - don't forget to change it in the text that will be displayed to the participant if they reach this limit.
You can also limit the maximum number of participants in a Secret Price campaign. Set this number in the "Limit on total entries ’ field - you can also change the text that will be displayed to all participants who try to play after this limit has been reached.
✍️ Note: the text page displayed when a limit is reached will use the same colour codes as your Menu (defined background colour + white text).
Data export
⚠️ The values entered by users are not included in the data export. You can see whether or not the user has won and the number of attempts made.
You can export 2 types of file containing participation data:
Participants export: includes the data of all the participants in your campaign. You'll find this either in the ‘List of participants “ module in the ”Mechanics’ section, or via the ‘Export and Tracking “ choice in the ”Actions’ button for your campaign in the Dashboard.
Newsletter participants export: includes only the data of subscribers to your newsletter if you have activated this field on the form. You'll find it via the ‘Export and Tracking “ option of your campaign's ”Actions’ button in the Dashboard.
Q&A
How can I modify my campaign once it's been activated?
You can, of course, modify your campaign at any time - simply make the changes you want and then confirm them using the ‘Validate’ button at the bottom of the page.
Are the numbers entered by users included in the data export?
The numbers entered by users are not included in the data export. You can see whether or not the user has won and the number of attempts made.