Description
Launch a competition in the form of a jigsaw puzzle. Participants are invited to put the puzzle together within the time limit. Participants are then rewarded using a prize draw system to select the winners. This game is very popular, enabling you to boost traffic on your various channels.
Try out the mechanics and download the documentation (assets, psd templates, renderings).
The configuration stages
To find out more about the very first steps in creating a campaign, we recommend that you start with the following article: General guide to a marketing campaign. The Puzzle is made up of the following sections
Configuration: to determine the general parameters of your campaign.
Home page: to import the legal documentation for your game (rules, privacy policy, etc.) and set the parameters for the home page.
Form: to choose the fields for your form and set its design parameters.
Mechanics: to define the parameters of the game and its design. This article will focus on this section in particular.
Installation: to activate and distribute your campaign to your audience.
To see the different options available for each section, we recommend that you read the articles associated with them.
Creating a puzzle design
Before getting started, we recommend that you read this article, which explains the basics of creating graphics on Socialshaker: Creating the graphics for your campaign. As with all the other mechanics, you can choose between using the templates provided or importing your own template.
If you choose the latter option, you will need to create the following elements for this mechanic:
Campaign background (1920x1080px recommended).
Desktop home page background (810x700px recommended) and Mobile home page background (480×710px recommended).
Desktop (810x700px recommended) and Mobile (480×710px recommended) form page background.
Game page background (810x700px recommended) - no Mobile image for this background, it will be resized automatically.
Puzzle image (400x400px recommended)
Note that you can use the campaign background as the default background for all pages on Mobile by checking the appropriate box :
Puzzle settings ‘Concept’ section)
Theme
This module lets you import game backgrounds, customise the rendering of your texts and buttons, and customise the scratch and win images.
How do I import my backgrounds?
The game background is imported in the ‘Page design’ section. Only the Desktop background can be uploaded, and it will be resized to display on Mobile as well. If you wish, you can force the display of your campaign background for the Mobile version - this operation is carried out in the "Configuration ’ section of your campaign.
How do I customise the puzzle?
Then go on to the general settings for your puzzle. You can set the difficulty level of the puzzle and the time allowed to solve it.
Shares
To find out how to share an Instant Scratch game on social networks, we recommend you read this article: Sharing your game on social networks.
Limits
To find out how to set one or more limits on your game, we recommend you read this article: How can I limit access to my campaign?
Random drawing
To find out how to draw lots for a puzzle and what criteria are taken into account, we recommend that you read this article: Drawing lots.
Data export
You can export 2 types of file containing participation data:
Participants export: includes the data of all the participants in your campaign. To find out more, we recommend you read this article: Exporting data.
Winners export: includes contact details for the participant, the date and time they won the prize, and the corresponding prize won. This list can be found in the ‘Mechanics’ > ‘Prize draw’ > ‘Winners export’ section.
Q&A
How are the Puzzle winners chosen?
The winners of the Puzzle are drawn at random, regardless of their performance. All participants have the same chance of being drawn.
How can I modify my campaign once it has been activated?
You can, of course, modify your campaign at any time - just make the changes you want and confirm them using the ‘Confirm’ button at the bottom of the page.